Why are print buyers making G7 a requirement?
Typically a print-buy is either distributed geographically or distributed across different print types. So, for example, a buyer may want to purchase marketing collateral, packaging and signage with the same brand imagery. Clearly the substrate, gamut and other print characteristics will vary for the different print products. But if all the print products have the same gray balance and neutral tonality defined by G7, they will look remarkably alike to the human eye. Because buyers believe the similarity of the visual appearance
But if all the print products have the same gray balance and neutral tonality defined by G7, they will look remarkably alike to the human eye.
Because buyers believe the similarity of the visual appearance a cross print products is critical, they now make G7 a buying requirement.
DigiLink offsets it’s carbon footprint through investments in renewable technologies such as wind, solar, and hydroelectric methods of generating energy.
We’re proud to participate in the Dominion Green Power Program.
We believe that this is a practical and economical way to support renewable energy.
We strive to reduce our energy consumption, pollution and waste by establishing efficient and green business practices — minimizing our impact as a company — as well as offering the most eco-friendly printing and mailing options available, therein reducing our impact as a printer and minimizing yours as a consumer.
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